Notice: Function _load_textdomain_just_in_time was called incorrectly. Translation loading for the wordpress-seo domain was triggered too early. This is usually an indicator for some code in the plugin or theme running too early. Translations should be loaded at the init action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /var/www/html/wp-includes/functions.php on line 6260 Bubble Taps Leighton Meester as First-Ever Global Ambassador - Beauty Packaging

What are you searching for?

Sign in
Beauty Launches

Bubble Taps Leighton Meester as First-Ever Global Ambassador

The 360-brand campaign ‘Radical Joy’ celebrates the bold, colorful nature of Bubble skincare products.

Author Image

By: Rachel Klemovitch

Assistant Editor

Bubble named actress Leighton Meester as its first global brand ambassador. The partnership kicks off with the launch of Bubble’s first-ever 360 brand campaign, “Radical Joy,” a bold, colorful, and fun celebration of skincare.

Shai Eisenman, founder and CEO of Bubble, commented, 

“With Radical Joy, we’re showing that fun and high-performance skincare don’t have to be mutually exclusive. We’ve always believed that joyful, efficacious skincare should be for everyone, and that’s exactly what Leighton represents. She’s aspirational yet relatable, and brings this campaign to life in the most authentic way.”

At the heart of Radical Joy is a powerful message: skincare can be both premium and playful. 

Actress Leighton Meester said, 

“Bubble proves that skincare can be powerful without being overly complicated. Their mission to make effective skincare accessible to everyone really resonated with me. I hope this campaign inspires people to find a little more joy in their daily routine.”

As global ambassador, Meester will be featured across social, digital, out-of-home, and retail channels, helping bring Radical Joy to life at every touchpoint. 

Leighton will promote her favorite products, including Soft Launch Hydrating Cream Cleaner, Cosmic Silk Hydrating Milky Toner, Day Dream Tone & Texture Serum, Water Slide Hydration Boosting Serum, Slam Dunk Hydrating Moisturizer, and Talk Back Lip Serum.

The campaign reinforces Bubble’s mission to make high-quality skincare feel accessible, joyful, and anything but ordinary, with Meester embodying the perfect balance of aspirational and approachable that defines the brand.

Bubble Launches Its First-Ever Campus Scholarship Program

Bubble Skincare Begins First Annual ‘Face the Gameday’ College Tailgate Tour

Bubble Skincare Debuts a Lip Balm Keychain for Gen Z

Add us as a preferred source on Google

Get the latest Beauty Packaging news, insights and analysis in your Google Search and AI experiences.

Add Beauty Packaging as a preferred source on Google (opens in a new tab)

Keep Up With Our Content. Subscribe To Beauty Packaging Newsletters

Topics